Thursday 26 March 2015

Coca Cola "share a coke" initiative.

This sales initiative is raising a lot of attention among soft drinks consumers. The new coca cola "share a coke" sales pitch has attracted comments from a section of the consuming public of recent. The public are attracted by the efforts of the company to personalize the product and give it a human face. This is no longer coca cola as you knew it but the coca cola that is bearing the name of a person you know, knew or still trying to know. This is the coca cola of NAIJA. This has demystified the product and made it more acceptable. Imagine finding the name of your loved one or family member on a bottle of coke, you will definitely like to buy and take it home. What about finding the name of your landlord, (lol) Enjoy!

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